| The AT90RF135602 definitely needs a nickname. | | | | I can see how the AT90RF135602, priced at a |
| Even in 8-point type it's too big a title for the | | | | relatively low $3 per unit (in quantities of 10,000) |
| world's smallest RFID reader! | | | | may be attractive to RFID managers trying to |
| AT90RF135602 (see what I mean?) is the latest | | | | achieve maximum efficiency at minimum expense. |
| RFID collaboration of California-based Atmel and | | | | It's inexpensive to operate, field programmable |
| UK-based Innovision Research & Technology. | | | | and upgradeable, so it's an investment that will |
| This single chip RFID reader is a mere 12mm by | | | | grow with your operation. |
| 12mm by 2mm. (For those of you who like to | | | | I also see that as RFID readers become smaller |
| travel ultra-light, check out the scaled down 6mm | | | | they become more difficult to see. Easier to |
| by 8mm by 1.5mm version). | | | | forget. Or never become aware of. |
| The AT90RF135602 reads and writes to 13.56 | | | | RFID tags continue to shrink, and in some cases |
| MHz RFID tags and smart labels, is optimised for | | | | have disappeared altogether, replaced by smart |
| a 2.8V battery operation, and is compliant to ISO | | | | labels and smart inks. Too many consumers aren't |
| IEC 14443-A parts 2 & 3, making it | | | | even aware of RFID tags yet, and it's becoming |
| especially suited for small, battery-powered | | | | more and more difficult to see them. |
| handheld devices. | | | | Technology naturally trends toward more power |
| I can see how this smaller-than-dime-sized RFID | | | | in a smaller footprint. That's one of the ways we |
| reader may be helpful for NAVI (Navigation | | | | measure progress. |
| Assistance for the Visually Impaired) and other | | | | As we trend toward ever-more progress, let us |
| handheld applications. Smaller readers make | | | | also trend toward ever-more citizen awareness. |
| handheld devices less obtrusive and more | | | | Let's make sure that we can look back on the |
| comfortable to carry. Good news for those using | | | | AT90RF135602 as a really cool RFID reader that |
| NAVI or taking self-guided museum or walking | | | | advanced our culture and improved the quality of |
| tours. | | | | our lives. And had a great nickname. |