3M reveals MPro110 pocket projector: ships this month

Small, lightweight and flexible: With the Micronew applicationsolutions for customers. With
Professional projector 3M MPro 110 setsapproximately 24 billion U.S. dollar turnover per
projection specialist 3M mainly on the target groupyear worldwide 3M employs about 75,000 people
of professionals, who often are the presentationsand has offices in more than 60 countries. Further
but do not take so much technology.information: reveals MPro110 pocket projector:
But for multimedia technikaffinen friend is thisships this month.
innovation for many situations an interestingThat's projector, not protector. But geeks will
alternative to small displays many digital devices:rejoice nonetheless. The pocketsize projector has
Depending on the lighting conditions of 3M bringsbeen the Holy Grail of gadgets for many years,
MPro-art LED technology an image diagonal up toand now we've got it. 3M sent us one of their
1.27 meters (50 inches) on the wall.firstsamples of their MPro110 mini projector a
A quick presentation or even the joy of afew weeks ago (but asked us to keep it on the
podcast in the hotel rooms on a small display indown-low for a while). I immediately plugged it into
need - the MPro110 a reliablea DVD player and watched Blackhawk Down on
partnermobile projection applications.my desk—literally, on it, as I aimed it at my
With 152 grams and a size of 11.5 x 5 x 2.2 cmwhite Ikea desktop. (Ah, to be owned by a
(L / B / H), the Micro projector, however, theSwedish company.) It also worked on the wall, on
dimensions and weight of a commerciallya piece of 8.5-by-11-inch printer paper and on the
smartphones. A cooling by fans is not necessaryback of my colleague, Doug.
to its operation was absolutely silent possible. The3M had been planning to make a formal
lithium-ion battery is the boy even more mobile:announcement in a few weeks, which is why we
up to 1 hour, the MPro110 alsoheld off talking about it. But their German division
without electricity clear. That makes himgot so begeistert about the new product that
especially for use on the spontaneous interesting:they just spit out their own announcement.
A business contact, which is coincidentally, anImages were discernable up to about 11 inches
interesting theme to the man in conversation, andacross, even under our bright fluorescent office
you would like to visualize spontaneously: Thelights. But they were definitely faded. And some
MPro 110 allows its owner quickly and projectingmovie scenes were downright indecipherable. The
anywhere. Operating he is ready after asame went for photos. I'm pretty sure the
few seconds - and just as quickly it disappearsprototype 3M loaned me at CES in January was
again in the jacket pocket.brighter as I was able to demonstrate it during a
"As a leader in mobile projection technology, 3Mpresentation under bright lights to a few hundred
with the MPro110 a new market segment begun,"people. But I'll have to do more tests to know for
says Friedrich Saemann, Verantwo rtl icher forsure. (Even if it's less than ideal, kudos to 3M for
projection in the area of 3M Canada Co. "Peoplemaking it work.)
are becoming more mobile," said F. furtherIn a dark room, it could project a big enough
Saemann "and thus increases the demand forimage to be the ultimate cheap-o home theater.
mobile applications of high-quality multimediaThe projector will sell for a mere $359. It doesn't
devices.have a speaker, so you'll have to get that
In addition, the MPro110 particularlyseparately. But really, how good could a
anschlussfreudig: With a full VGA port convinced itmicroscopic speaker jammed into this thing sound,
when working with a laptop and his videoanyway?
connection (RCA) opened him the wide world ofThe MPro110 is pretty basic looking on the
digital applications. Digital cameras, iPods, gamesoutside—just a grey box. But it gets the job
consoles or mobile phones with video output - thedown. A VGA input lets you plug in a laptop; and
boy from the home 3M beamt what the userthe composite video jack will take output from a
wants: Photos, videos, PowerPoint presentationsdigital camera, PSP, iPod, iPhone, or most any
or even a video game to relax.handheld device (though video-out is still pretty
The market introduction of the 3M MPro110 is forrare on cellphones). A thumbwheel on the front
early October 2008. On the website of theallows you to focus.
manufacturer ( already gives you for the firstSo many companies have been promising pocket
devices to register and will in the coming weeksprojectors with exotic technologies—from
about the reference opportunities. The estimatedMicrovision with its lasers and microscopic mirrors,
recommended retail price is between 398.00 andto Texas Instruments with DLP chips (and lasers)
349.00 Euro Euro.to Light Blue Optics with holograms (no kidding).
About 3MIt's funny that 3M just swooped in and grabbed
As forschendes multi-technology company 3Mthe market while its competitors still haven't
produced thousands of innovative products forgotten past trade-show demos. They made do
different markets. Particular strength is thewith an LED lamp and little LCoS screens—a
diverse and often combined use of more than 40variation of the LCD tech that's been in digital
own technology platforms, which are alwaysprojectors since the early days.